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Archived Blog posts

The Emperor’s New Value Proposition

Tags: marketing, profit, value proposition
Posted in Uncategorized

Most of us remember the story of the Emperor’s new clothes.  For those who need a refresher – the story tells of the Emperor who cared for nothing but his appearance and attire and who hired two tailors who promised him the finest suit of clothes from a fabric invisible to anyone who is unfit [...]

October 28, 2011 by Cindy Barnes

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Focus on people (not profit) to make profit

Tags: David Maister, employee value proposition, profit, value proposition
Posted in Uncategorized

Places with happier employees make more money. Any CEO worth his bonus will tell you that it’s all about the people. Well, there’s some old research and now some new research that proves it. Creating a High Achievement Culture In 2001, the great David Maister published the results of a research study of 139 offices [...]

March 8, 2010 by Cindy Barnes

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