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Archived Blog posts

The True Value of Christmas

Tags: Christmas, gifts, holiday season, pricing, value, value equation, value proposition
Posted in Uncategorized

I was musing recently if my true love had ever considered what I might value for Christmas.  If he had, I thought, I wouldn’t have received the 8mb memory card for my digital camera that I received last year.  I know this sounds ungrateful but if value = benefits – cost (where cost can also [...]

December 10, 2009 by Cindy Barnes

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