We provide Consulting, Research, Testing, Training and Coaching in customer value creation and value proposition development. Our experience is in almost every business sector, not-for-profit organisations and Governmental organisations.
Who uses us? Teams or heads of Marketing, Customer Experience, Product Management, Strategy, Sales Bids or Proposals and Research teams.
Specific solutions include:
Tools for Changemakers
The most successful organisations are those embracing the shift from a ‘push’ model of business to a ‘pull’ model. See our tools to help.
Tools for Marketers
Marketers are at the front line of the shift from ‘push’ to ‘pull’. See our tools to help.
Tools for Salespeople
You will have experienced the shift in how customers buy before anyone else. See our tools to help.
Value Proposition Training & Workshop
1 day workshop programme with coaching – you learn the tools and techniques to start creating and developing your value proposition and value messages.
Customer Experience Research
Understand what your customers truly value from the only perspective that really matters – theirs.
Get to the heart of what your customers value and align your organisation around it to ensure success.