Testimonials
What our clients say about our work with them:
“Don’t invest in any marketing, go-to-market or customer experience programmes without first taking on board the approaches in Futurecurve’s book.” Les Mara – BPO Head of Europe, HP
“Futurecurve’s book is essential reading for strategic marketers and those involved with setting go-to-market and product strategy. If you really want to generate returns on your activities, don’t invest in any programmes without reading this book first. In my view it perfectly balances a practical hands-on approach, depth of content, and critically – is peppered with relevant case studies. For me, the most compelling part of the approach is the way it neatly dovetails strongly into The Challenger Sale approach. In my experience it’s essential to understand and craft your total value proposition first as this provides the ideal baseline from which sales can tailor their Challenger stories for maximum resonance”. Greg Wilson – European & UK Strategic Development Manager, Canon Europe
“The work that Futurecurve did to strengthen our customer value proposition was pivotal in the turnaround of our fortunes. The customer interviews provided us with not only extremely rich feedback but the interpretation of the findings into our business also gave us a roadmap for future growth.” Ian Bolger – Joint Managing Director – Bolgers Engineering
“We engaged Futurecurve to help us understand what our customers valued in our products & services and to uncover areas for potential improvement. They worked with us to tailor the interview execution plan while leveraging their knowledge of what worked well in interview situations. The report that Futurecurve provided at the end of the project was well-structured and informative providing clear direction on strengths we should build on and weaknesses we should work on. The people at Futurecurve were a pleasure to work with, were very professional in their dealings with both us and our customers. We are totally confident that the work they have done increases the value we bring our customers.” David Andrews – Director of Strategic Operations, The Now Factory
“Excellent training and very informative. The team worked through our specific business issues so it was very relevant.” Calum Byers – COO, Aircom International
“I really liked the focus, robust frameworks, clarity of thinking and sheer expertise brought to this project. The work enabled us to prioritise our sales time and effort, price our services accordingly, sell at high margin and reduce our cost of sale.” Gill Hall - Sales & Marketing Director, AEA
“I was extremely impressed with Futurecurve’s approach. They helped align our go-to-market strategies with our true value to clients, enabling us to position ourselves exactly where we want to be in the marketplace. They were intelligent, professional and excellent to work with.” Gary Wield – CEO, Genactis
“Business development within an account structure requires more than just pipelines and relationship plans. Futurecurve’s Value Selling Audit™ helped EDS have a holistic view of all the facets of business development.” Martin Linstrom – Vodafone Account Business Development Director, EDS
“You helped me realise: how to get buy-in from prospects, that we have a good offer and how our services benefit clients. As a result of your help, we have closed a significant number of sales and will close more in the next few weeks.” Allison McSparron-Edwards – Managing Partner, Consultrix
“Since working with Futurecurve we have boosted our sales pipeline by 20% and our revenues continue to grow. We are very pleased with the results and like their hands-on approach.” John Carney – MD Sales, Halian
“Since engaging with Futurecurve to work with us on opening up a new channel to market, we have an initial sales pipeline of £1.2m. Their professionalism, honesty and flexibility is very refreshing and I am delighted to recommend them.” Steve Cowlin – Divisional Director, InTechnology Plc
“The work Futurecurve undertook was key for us in understanding what we need to do to demonstrate our capabilities to our chosen market. Futurecurve were refreshing to work with, pragmatic, professional and credible.” Andrew Nord – Board Director, avantage Capita
“They have a real understanding of how to get people’s attention. Futurecurve has helped generate new business for us. The work they have done has helped form the foundations of longer term relationships.” Andrew Moore – COO, DAV Management